Born in New York City

Inspired by the NYC cultural backdrop, Claudia (a certified organic and natural skincare formulator) and her team decided to fully immerse in a world that's usually driven by vanity and miracle products, to offer something genuine and personal:

A skincare line created to offer a full body experience which is effective and easy to use, made with scientifically proven natural and organic ingredients.

Addressed to people in urban areas, we craft unique formulas to revitalize and empower skin and senses, complimenting a daily habit of self care with aromatic skin nourishment that eases rushed minds.

Nature for us & us for nature

We champion beauty and simplicity, and are socially conscious of contributing to a positive collective mindset which supports healthy decision making for oneself and for the environment.

By helping people feel more comfortable in their skin, we inspire confidence, relaxation & organic inter~connectedness.

Real Solutions

Our mission is to offer smart, clean skincare products of the highest quality and value that comprise self~care as a whole, with innovative locally crafted formulas and low waste packaging. 

From NZ to NYC

Claudia Christie was christened into the “Olive oil as a fix-all” school of thought by her Italian babysitter Rosa, sparking her lifelong curiosity and passion for botanical skincare.

Years of DIY kitchen experimentation honed Claudia’s innate flair for natural formulation. In 2014, she set up her private lab and enrolled in Formula Botanica, the leading online organic cosmetic science school, gaining accreditation as an Advanced Organic Skincare Formulator and making the student hall of fame for her work.

Claudia continues to master the craft and science of natural skincare formulation, excited by the restorative potential of botanicals to safely and effectively keep our bodies feeling, and looking, their best.

Over the course of 6 years, Claudia developed our flagship range for the whole body to help counter the oxidative stress the city subjects us to, and as a touchpoint to holistically caring for ourselves and for the body of the planet.